Fun toy for a Thursday – Google Books Ngram Viewer.
When you enter phrases into the Google Books Ngram Viewer, it displays a graph showing how those phrases have occurred in a corpus of books (e.g., “British English”, “English Fiction”, “French”) over the selected years.
So I punched in “marketing” and “advertising” to see what came up:
It’s always fun to look at graphs, and with this one determine just where MadMen sits within in. Then you can go a step further if you click on the date selections below the graph, you can find out which books they’re looking in.
1854 – The Handbook for Advertisers
Fantastic. Have fun with it – if you come up with anything really cool, let me know.