Archive for December, 2012

December 13, 2012

Client Shout out

Usually at the end of the year I do a touch up to my projects list, so thought since I was here, I’d update you as well. These are fantastic companies I’m working with – be prepared to hear more about them

We’ve just closed the books on our wildly successful production of Proud, and we’re continuing to work together on something.

Expect Theatre Company (we worked together for Fringe 2010) is in the 2012 Next Stage Festival with their production of Awake and I’m working with them again in marketing.

Still happily working with OCAF on social media and PR – and they’ve got an anniversary coming up in 2013!

Small Print Toronto and I are working on a communications strategy to let the world know about the amazing events they put together for small people, including my favourite, Totsapalooza.

Just signed on with Harold Green Jewish Theatre/Obsidian Theatre to do PR and communications for their upcoming production of The Whipping Man, which is an incredible script.

Working with the fine folks over at The Quickening Theatre on their spring show The DeChardin Project, and looking forward to it.

Tidying up last loose ends with Young Associates from social media strategy to a webinar Heather and I did together for ACCA

Fall production of Math Out Loud out of Vancouver!

I’ll know about two more (exciting!) by the end of the day.

Quick volunteer update – Friends of the Arts, Toronto Fringe Festival, and we had out first meeting for Artsvote 2014 yesterday. Be prepared.

I love my clients. I love working with them, and I really love the art they create. Pleasure to be working with them.

 

December 11, 2012

a happy non-traditional fundraising post

ct moneythis whole caper has filed me with joy from the get go – Corin Raymond’s Canadian Tire Money Caper.

From the website: The Great Canadian Tire Money Caper of 2012 is almost over. In January I’m putting out a new (double) album called Paper Nickels, and the production of it has been almost entirely paid for with Canadian Tire money. The bill from The Rogue Music Lab here in Toronto (a studio which has accepted Canadian Tire money at par for twenty years) for the two-disc, twenty-song album which my band and I recorded live at The Tranzac Club last January, comes to $7,333.75. The total I’ve amassed over the past 11 months is  $5,824.30. That’s the tally right now. It changes every day. Read more

Nearly SIX THOUSAND DOLLARS in Canadian Tire Money. And he’s so close to his goal. If you’ve got any CT money – check the glove compartment, the junk drawer, the home office, because everyone’s got some somewhere – the mailing address is on the link above. And a photo of just what that much Canadian Tire money looks like.

So pleased and proud to know someone like Corin.

December 10, 2012

Linky Monday

makeupforever_44artist001I’m off to City Hall for budget deputations today – I’m number 44 on the list, so I don’t know when I’ll be back. So, not unlike the Mom who leaves you money for dinner and warns you not to watch too much TV, I present four links to keep you occupied. But no money for pizza.

The Toronto Theatre Database has now gone live! The Toronto Theatre Database is a new online project, dedicated to the recording and preservation of the production histories and performance dates of Toronto’s professional theatrical productions. It will be a hub through which professionals and fans of the Toronto theatre community can explore Toronto’s theatre past, present and future.

We should do this too. Case for culture: 100 voices – interactive

Arts leaders clashed with culture secretary Maria Miller even before George Osborne announced DCMS cuts of £12m in 2013-14 and £22m in 2014-15 in his autumn statement – here 100 people who work in or with the culture sector tell the Guardian why they think UK arts and culture are worth continued investment.

So the Sunday Read in this week’s Charlebois Post is by –  me. Enjoy!

And finally a great video by Che Kothari on the Billboard Tax. Listen up people – we want funding for arts and culture? It’s been found. Contact your councillor and let them know you want this new potential source of revenue used where and for the people who found it.

 

December 9, 2012

Sunday Round-Up December 9

What an absolutely delightfully crazy week with meeting new clients, reading new scripts, seeing art and music and theatre. I do like Toronto.

And here we are.

You Just Proved Advertising Works Part 2, and the TWISI Awards

Arts, Culture, Politics, Interns, Two good Bands

Whatcha Gonna Do With All That Data?

This l love. There’s always a little thrill when you recognize something or somewhere in a book. Want all Toronto? Here you go – from the Toronto Public Library – fiction set in Toronto

and

It’s that time of year again, yes, budget deputation time has rolled around. I’m #44 on the list. Just a friendly reminder we’ve been waiting over ten years for per capita arts funding to increase from $18 to $25. You know, like you do. This gives me some hope.

So does Friends of The Arts -we’re mobilizing. Here’s the website, here’s the Facebook page. Come visit – we’ll keep you posted on what’s next.

December 7, 2012

Whatcha Gonna Do With All That Data?

imagesShort post today. Man what a week. And am giving a deputation at budget committee Monday, so expect to hear about that too.

ANYWAY.

I keep seeing more and more analytics/SEO/data mining seminars, webinars, in person conversations being offered, there seems to be a big bump lately. I think it’s excellent. I think more arts orgs should be taking courses like these.

But I have one question – once you know, what are you going to do with this information? Once you’ve SEO’ed, then what?

Are you going to change your poster distribution areas?
Stop telemarketing?
Start holding talkbacks? Stop having talkbacks?
Post more (or less) on Facebook and Twitter? Add or subtract video?

Information is an incredible thing. I love stats. But having them is one thing, and using them is another. Collect your data. More importantly – use it to better market your art, please. If you’re not going to, then it was just an afternoon out of the office.

December 6, 2012

Arts, Culture, Politics, Interns, Two good Bands

Frida_KahloBrrr out there.

Spent yesterday at the AGO chaperoning a group of Grade 11 visual arts students from Jarvis Collegiate, we went to see the Kahlo-Rivera exhibit. It’s fantastic, and apparently although it’s not the first time they’ve shared an exhibit, it is the first time that their works have been interspersed with each other (as opposed to the Kahlo room and the Rivera room, type of thing). It adds a really interesting context to their pieces. The place was packed – go and see it before it closes. It was another great group of students – I had a good time, they’re quite talented and fun to talk to.

Also saw This is What Happens Next, the MacIvor-Brooks piece courtesy Necessary Angel. Great work, and thought provoking. Go see that too.

This is interesting, especially after TAPA Day At The City a couple weeks back: Councillors look to increase arts funding.

For ten years, various Toronto City Councils have periodically affirmed and re-affirmed our commitment to increase the per capita arts and culture funding to twenty-five dollars,” (the two councillors) wrote in the letter. “Unfortunately, previous political commitments remain unfulfilled.”

Budget Deputations are next week, I’m 44th on the list on the 10th. Wish me luck. On that note here are two great pieces from the fine folks at torontoist: Toronto’s 2013 Budget: A Decoder and Toronto’s 2013 Budget: How to Follow Along.

Speaking of music, two things – I saw Simple Damned Device at the Painted Lady the other night – excellent music and band. I will be paying closer attention to them. Their lyrics really twig something in me, particularly their songs “Monsters” and “Furious”. And I need to see the full lyrics for “Poor Alice”, because that said something to me too.

And do you remember a few months back I was talking about the irrepressible Corin Raymond and his Canadian Tire money campaign? He’s got over SIX THOUSAND DOLLARS. In CT Money. I know right? More info is here, including how to donate, the CD release party, etc. Mon oh man.
Sue Edworthy Arts Planing is hiring an intern. The posting should be up on Work In Culture today or tomorrow.

On that note I am off into the day. Brr out there. Keep warm! Where’s your mitts?

December 3, 2012

You Just Proved Advertising Works Part 2, and the TWISI Awards

your_ad_here_banner

A couple weeks ago I was a tag a long responsible adult for a friend’s Grade Twelve media class field trip.  Part of the trip was a workshop in designing  their own socially conscious ads, and I said I’d post them when I got them. They are in the slideshow below, and I am really impressed. Congrats Mrs. Morton’s Grade Twelve Media class – really good work.

In other news The Way I See It Theatre blog is having a contest of sorts, to be precise The TWISI People’s Choice Awards

A few years ago I started the TWISI People’s Choice Awards and I got a lot of great reception from them. I am taking them in a different (and, I think, much better) direction this year. read more on Facebook.
And now – the ADS!
 

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December 2, 2012

Sunday Roundup – December 2

Am pleased to report I have finally kicked this horrifying cold, and am about to begin work with two new clients: The Quickening Theatre and a co-production with Harold Green Jewish Theatre and Obsidian Theatre Company. Delighted about both.

Last week:

Fringe Lottery tonight! – so it was, and a great time was had by all with celebrity drawers, 25th anniversary announcements and a birthday!

Fringe Lottery Results and a New Poet Laureate – there they are!

OAC Podcasts, The Arsonists and Cahoots – really hoping the OAC continues with their podcasts. I think it’s a great idea.

It’s a Wonderful Toronto – NTOW am really looking forward to National Theatre of The World’s holiday show

Since it’s been so busy lately, I haven’t mentioned reading and good books as much. Here’s what I’ m currently reading: Let’s Pretend this Never Happened, Jenny Lawson ~ Alligator, Lisa Moore  ~ The Cocktail Waitress, James Cain ~ The News From Spain, Joan Wickersham ~ It Must’ve Been Something I Ate, James Steingarten.(Last one overdue at the library. Eep.)

And this is Slate’s list of Best Books of 2012. I’ve read three of them, and looked at one yesterday in the bookstore.

Also, saw this on The Charlebois Post‘s Facebook page yesterday: From December 22-28 we will be presenting the best photos of the year at CharPo-Toronto, CharPo-Montreal and CharPo-Canada (different photos on each site so check them all out). On December 29 we will announce the finalists for the first CharPR Prize (for best PR) including best photographers. On December 30, 2 runner-up photos will be presented on each site (separate from finalists). On December 31 the best photo of the year for each site will be presented. On January 1 the single Photo of The Year will be announced. Finally, on January 2, the CharPR winners will be announced including best photographer, best PR (small, medium, large and indy).
I’m going to go and look at the photos. And tham do some book balancing. Happy wet Sunday!

 

 

 

 

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