Archive for ‘arts marketing toronto’

January 5, 2015

and we’re back – welcome 2015!

“It seems wrong and unfair that Christmas, with its stressful and unmanageable financial and emotional challenges, should first be forced upon one wholly against one’s will, then rudely snatched away just when one is starting to get into it. Was really beginning to enjoy the feeling that normal service was suspended and it was OK to lie in bed as long as you want, put anything you fancy into your mouth, and drink alcohol whenever it should pass your way, even in the mornings. Now, suddenly we are all supposed to snap into self-discipline like lean teenage greyhounds.”
“Bridget Jones Diary”, Helen Fielding

on that note…

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The Next Stage Theatre Festival opens on Wednesday the 7th – 10 amazing shows to choose from – book your tickets here

What began as a Facebook  thread has morphed into an in person podcasted event with nearly 400 people claiming they will attend. Disappearing Act? A Public Forum on Canadian Theatre & Toronto Audiences will take place at Theatre Passe Muraille on January 11 – visit the Facebook event for details, question submission and more.

And finally have a listen to Tina Rasmussen’s podcast on what’s in store for us at this year’s World Stage 2015, including the return of the #Artlive ball.

Cold out there – bundle up and make it through. You brought your lunch because it’s a New Year and you resolved to do so for health and wealth purposes, so you don’t even have to go outside.  Onward into 2015!

 

 

January 2, 2014

Snapping to Attention, What Marketing Needs and 2014 clients

Happy New Year! And at the same time ““It seems wrong and unfair that Christmas, with its stressful and unmanageable financial and emotional challenges, should first be forced upon one wholly against one’s will, then rudely snatched away just when one is starting to get into it. Was really beginning to enjoy the feeling that normal service was suspended and it was OK to lie in bed as long as you want, put anything you fancy into your mouth, and drink alcohol whenever it should pass your way, even in the mornings. Now, suddenly we are all supposed to snap into self-discipline like lean teenage greyhounds.” – Bridget Jones

Onward!

Very proud to be named again in Charlebois Post’s CHAR-PR Prizes,  for best PR, single production.this year for Bound to Create’s dirty butterfly.  Proud to be in such good company.

I’ve been reading Ann Handley’s blog for a bit and saved this one. Because I love it. And it’s true.

“The most essential gift for a good marketer is a built-in, shockproof, shit detector.”

Hemingway is the author of that quote, although he said “writer” instead of “marketer.”

But I think it applies equally well to marketing, because we have a responsibility to serve our customers first, and not our CEOs or bosses or clients. We need to call them on their shit, in other words.

But hold up: Those are the people who sign our paychecks. The buck stops literally with them. Who are we to argue?

Actually, we have every right. And a kind of duty.

Why: For a business to be successful, your customers have to love your products, certainly. And for marketing to do its job, you have to make your customers love your marketing, too. Keep reading

2014 brings with it some great clients and new fantastic initiatives and shows and I am pleased to be working on them.

God Is In The Dairy – Release the Stars, part of the Next Stage Theatre Festival;

Expect Theatre – Beats + Intentions, a new three-year program that’s creating interarts ensembles for emerging artists 20 – 25

Canadian Rep Theatre – Pacomambo, the inaugural show of their inaugural season

Modern Times – Forgiveness, their 25th anniversary production.

I’m excited for this year.

 

December 18, 2013

I’m back from a weekend in a basement with strangers

Picture1Yes I know, I totally disappeared there. Sorry about that. Last week was all about constructing the presentation for my biggest workshop to date – a full weekend with Theatre Kingston. Excellent combo of going home and working.

It was a great weekend – we were in a classroom in the basement of Jeffrey Hall, there were about ten of us and we spent from 10 til 6 Saturday and Sunday talking about social media and traditional marketing and actually having conversations about the work we do and it was just great. So you must check out the following:

 

Theatre Kingston – Kingston, Ontario’s professional theatre company – bringing Canada’s great plays and performers to Kingston, and Kingston to Canada

The Kingston Theatre Alliance – made up of 5 Kingston based theatre companies that first formed in 2012 to produce “The Library Chronicles”

Single Thread Theatre CoA Found-space theatre company

Domino Theatre– has a full seven-play winter season. Each season offers an appealing mix of drama, comedy and mystery from the Canadian and world stages.

Blue Canoe Theatrical Productions Inc. –  youth non-profit organization striving to create opportunities for young performers between the ages of 13-30 in the performing arts

Grand Theatre – Kingston’s premier performing arts venue, bringing world-class performers and artists to your local stage.

Empty Box Theatre – a company that emphasizes storytelling and challenges traditional audience-performer relationships. We are interested in re-staging the classics and creating new collaborative plays. Our work often looks at gender politics, camp, wordplay, mythical and historical themes.

Cindy Johnson – specializes in custom designing of jewellery in silver, gold, platinum, palladium and bronze. (and repairs too!)

Thanks to all of them for a really great weekend!

December 10, 2013

Happy Anniversary OCAF and The Science of Opera

1457703_705648616113421_1395050244_nWonderful anniversary party last night with the Ontario Cultural Attractions Fund, g celebrating fifteen years with old friends and new, artists from all over the province and supporters of every stripe. Thanks  so much to all who attended for celebrating with us.

 

Still tickets available for tonight’s Unspun Theatre’s The Tin Drum – reviews are coming in confirming it is a solid piece of theatre, so get your coat and hat and off you go. If you were thinking of going next week – you can’t. It closes the 14th so best get on that.

 

On the topic of art, this is a great video –  The Science of Opera with Stephen Fry and Alan Davies. 
What does great art do to our bodies?
In an exciting world first, The Science of Opera with Stephen Fry and Alan Davies saw a team of medical scientists from UCL discovering what happens inside us when we go to the opera.

Opera lover Stephen Fry took his friend, Royal Opera virgin and QI panellist Alan Davies, to the Royal Opera House. They were hooked up with the latest medical gadgetry to record the physical effects on their bodies of watching Verdi’s political masterpiece Simon Boccanegra.

It’s long – 44 minutes so you may have to watch in pieces, or find 44 minutes, but it’s wonderful.

 

December 8, 2013

Sunday Roundup December 8

A week until the Theatre Kingston workshop – very excited to head back to my hometown to teach.

photo by Keith Barker

photo by Keith Barker

The Tin Drum is dark today so a reminder they do have Monday shows, a bonus for theatre practitioners. Reviews have been strong thus far and the show itself is a remarkable achievement. See you there!

two good articles from theatre practitioners – and who finished the coffee?

more tweaks to your newsfeed = fewer cats?

World Stage 2014 – Artistic Director’s Statement #artlive

Time for a book post

December 1, 2013

Sunday Roundup December 1

December 1. Well there it is.

It’s the 2014 Fringe Lottery Party – live from the Tranzac! excellent lottery party this year – click here for a gallery of some of the lucky winners and mini interviews.

Fringe Lottery Results,  a place to make art, a different way to look at art

All Up In Your Secret Santa still time to do this version of Secret Santa where folks in need actually get something they want instead of you having to find space for a new coffee mug.

$3.6 million does not equal $6 million. Ten years later – still waiting. Get in touch with your City Councillor.

 

November 10, 2013

Sunday Roundup – November 10

poppy

 

 

Tomorrow is Remembrance Day so here’s a list of ceremonies around town.

 

 

Also a reminder that Bound to Create’s dirty butterfly is starting its final week with some stunning reviews  – strongly advise you to book a ticket now. We all say we’re going next week – in this case, next week is here – see you at Aki!

Also

record breaking improv and #artsdayTO

PSA: Arts Day At The City #artsdayTO

aNSTF! #artsdayTO and something beautiful

It’s Arts Day at The City #artsdayTO

 

October 29, 2013

an Arts Shared Platform Survey and cdap is back

The Metcalf Foundation has engaged db 3rd Sector Consultancy to study the feasibility of creating a shared platform for the arts and explore the greater potential for the arts community to share high quality administrative services. read more

and

CDAP: Deadline November 4, 2013

PROJECT GOAL: To encourage participation by culturally diverse* artists in the Toronto Fringe Festival as a creative opportunity they may traditionally feel excluded from.

The Toronto Fringe is committed to offering creative opportunities to artists and arts lovers.  With the generous and invaluable support from TD Bank, we are able to launch our final year of a three year project to encourage greater participation in the Fringe Festival by artists who self-identify as culturally diverse by removing some of the traditional barriers to participation, including financial concerns, awareness of the Fringe, artistic support and a sense of being excluded from mainstream events.

Fringe Festival participants are chosen by lottery and are required to self-produce their work.  Festival organizers can never interfere with the work on stage and 100% of box office revenue is returned to the artists.  This has meant that the Fringe Festival has become the most accessible arts opportunity for emerging and otherwise unsupported artists to tell their stories.  Nonetheless, after researching the participation trends we see at the Festival each year we feel that artists who self-identify as culturally diverse are not applying to the Festival in the same capacity. CDAP is an attempt to begin a dialogue with this community of artists and encourage them to access the opportunities the Fringe makes available. read more

October 9, 2013

Fraser Studios and Ai Wei Wei

CaptureFirst day of rehearsals for Bound to Create‘s dirty butterfly today – they’re working out of Fraser Studios which is now at Adelaide and Stafford. It’s clean, bright, spacious and full of activity and you should probably check it out. Now on my “need a space” list.

The Rusticle crew has moved into the theatre at Buddies – Dinner at Seven Thirty previews on Saturday. So looking forward to this piece.

I’m off to the AGO today to supervise a field trip with my friend’s Grade something visual arts class – Ai Wei Wei and David Bowie. Looking forward to it on many levels – more on that tomorrow.

Siminovitch Prize finalists were announced Monday, and  the GAME was Monday night (Artistic Directors took the Cup!).

What a full bustling good week for a Wednesday – now off to see some art!

 

 

 

October 7, 2013

On Remaining Silent

be-quiet-and-don-t-disturb-2two posts from two different people brought to you via me. Same topic. Like them both.

Seth Godin – When To Speak Up

Seven Sentences – The Problem With Remaining Silent

Reminder that tonight is THE GAME at Passe Muraille – hope to see you there!

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