Sue Edworthy has worked in the non-profit performing arts for over fifteen years and is a self-described city enthusiast. Her passion for the arts has led her to stints as a director, event coordinator and arts administrator in arts organizations in and around Toronto, and she is now respected and sought after as a marketing and communications specialist.
Sue is a former Board Member for TAPA and current Chair of the Freelancers & Consultants Standing Council for the Canadian Dance Assembly. She was the Social Media Chair/Steering Committee member for Artsvote 2010, is currently co-chair of that organization, and recently finished a seven year position as Vice-President for the Toronto Fringe Festival. She is a 2010 Harold Award recipient and recipient of the CharPR Prize for best publicity, single show for 2012 and 2013 and a recipient of the Leonard McHardy and John Harvey Award in 2015. She runs Sue Edworthy Arts Planning, a freelance marketing, PR, producing and strategic planning company for the Toronto independent arts community. Sue teaches part time at Ryerson School of Performance, Humber College and the Chang School. She is a member of Arts Consultants Canada, and holds a BFA Specialized Honors from York University.
Lauren McCauley is a performing arts and live events veteran, with the roles of stage manager, producer, and administrator under her belt. With these skills and 7+ years of experience in the field, she can plan, market, construct, design, and manage almost anything you could ever need. In addition to her sweet gig at Sue Edworthy Arts Planning, Lauren is the Office Assistant for Opera Atelier, with a special focus on digital marketing. In her free time, she is also a freelance consultant for communications strategies and database management. Lauren holds an Honours BA from McMaster University, and an Honours Ontario Graduate Certificate from Humber College. She also loves Hamilton (her home for over seven years), and will not tolerate any smack-talk about the Hammer.
What does this have to do with your project?
Everything. By looking at and working on various types and sizes of performing arts projects, we are able to avoid the cookie-cutter approach. We understand and value the unique flavour you bring to your art, and that your art brings to your audience. We know that every project is different, and every performer needs different assistance. We work with you to recognize any number of factors that will affect your production, including Where, When, Why, and How. We’ll work together to target your audience and find out the best way to let them know your project is happening. Since we’ve worked in many positions in the arts, we know you probably don’t have a lot of time, or money – and we don’t believe in wasting either one.
What sort of services do we provide?
A variety including:
Organizational planning~ marketing project management ~marketing and communications planning for projects, productions and seasons~ simple website creation~ social media planning, execution and maintenance~ marketing, branding and social media policy creation~ brand examination, review and refresh~ copywriting. Sue also offers workshops in social media engagement.
Ready to talk? Click here to send us your info and questions.
Lisa is the General Manager at Bad Dog Theatre, and Adam has taken the position of General Manager at Video Cabaret. Nice work, darlings.