As I mentioned earlier in the week (wow, it’s only Wednesday) last night was the annual Fringe Festival fundraiser – more rootin’ tootin’ than high-falutin’ was the theme, so no point in booking the Carlu or the Design Exchange – instead we headed to the second floor of Honest Ed’s and had our fundy there. Fifty guests, lovely things to eat and drink, raffle prizes, Award winning performances and some even got the rare treat of a tour of the Mirvish offices (the real Mirvish office!)
A great evening, and something I love about Honest Ed’s and its clients – they are there to SHOP. No matter there were dressy ladies and men in suits, we were not a distraction from the deals to be had, it was like we were in a goldfish bowl or a business attire zoo. The Koffler Centre has put together a great little exhibit of iconic Honest Ed’s signage – go take a peek next time you’re in there.
Big shout out to the Fringe staff and volunteers and members of the 100 for making it such a successful event, a fundraiser of any kind is a ton of work. And and even bigger shout out to David Mirvish who was our congenial host, gracious as always.
So much fun. Today it’s back to work, for with every amazing Dora Awards and fabulous Fundraiser – well you’ve got to get back to it at some point for there are ads to be booked and copy to be tweaked and – well it’s all here waiting.
Quick link here to a very simple marketing quiz and I think I’ll expand (expound?) more on the correct answer tomorrow, which I completely agree with.